Posted: July 6th, 2015 | Author: Steve Hateley | Filed under: Industry Insights | Tags: innovation, network functions virtualisation, NFV | No Comments »
The spotlight is shining brightly on network function virtualisation (NFV) as software vendors, hardware manufacturers and operators step up their investment in and engagement with this technology. As my colleague, Malla Poikela, wrote in a recent blog, ongoing NFV trials and projects were featured prominently at this year’s TM Forum Live. In the Storify post below, we track recent conversations and developments around this radical new NFV ecosystem. Take a look to see how the NFV discussion is constantly evolving.
And don’t forget to join us in November for our can’t-miss anti-seminar, Nexterday North, where the emerging NFV ecosystem will be one of many topics of discussion. Industry experts and innovators will be on hand to take a fresh look at telecoms through a new lens, and discussion will be framed around the three pillars of Thinking Ahead (looking at other industries to examine our collective blindspot), Thinking Again (re-examining industry learnings to challenge the status quo) and Thinking Beyond (learning from emerging startups who are disrupting the digital world).
Posted: July 2nd, 2015 | Author: Malla Poikela | Filed under: Events | Tags: internet of things, NFV, TM Forum | 1 Comment »
This year’s TM Forum Live! invoked the theme of digital business transformation and a digital ecosystem for telecommunications. As my colleague, Steve Hateley, wrote recently, leading voices in the industry took time at the event to share their views on the key opportunities and challenges available to operators who embrace creative thinking in an era of digital disruption.
Without a doubt, two of the biggest opportunities of this ongoing and dramatic transformation involve the Internet of Things (IoT) and Network Function Virtualisation (NFV). Several speakers, dedicated streams, catalyst projects, key notes and exhibitions offered proof points to demonstrate that not only is this transformation on its way – in many cases, it’s already happening around us. Here are three major NFV and IoT takeaways from the show.
An Impending Surge in NFV Deployments
Comptel has discussed at great length about the transformative impact of NFV deployments on telecommunications. As we wrote in our book, Operation Nexterday, operators who don’t adopt NFV to speed their service delivery and achieve greater agility and scalability could soon see their competitors pass them by.
It would appear many more are starting to realize this, and thus, prioritise NFV deployments in the immediate future. According to one survey that was conducted by Heavy Reading and presented at TM Forum Live!, 23 percent of operators expect to implement NFV commercially within their networks within the next year, while 44 percent expect to do so within the next two years.
In a presentation, Appledore Research Group estimated that as many as 250 ongoing NFV trials are occurring around the world, which includes multiple proofs of concept within a single operator’s network and around 25 early “live” NFV deployments. These deployments are already revealing benefits: Virtual E-CPE (customer premises equipment) rollouts, for example, lead to ten-fold improvements in OPEX savings, while Virtual RAN (radio access networks) rollouts offer a smaller footprint and reduced energy consumption. The Heavy Reading study, which surveyed mobile operators specifically, highlighted many benefits to NFV, with respondents saying it helped achieve scalability in their IMS core and offered value in the policy and charging control function and their evolved packet core.
The IoT Inflection Point
Similarly, there was much discussion around the IoT “inflection point” – as in, the point at which IoT implementations and projects begin to trend upward.
For example, Volvo CIO Klas Bendrik discussed how the car group is addressing consumers’ desire to stay connected at all times by developing interfaces that allow drivers to identify safety hazards, time-saving routes and fuel-saving driving behaviours. The company intends to test 100 self-driving automobiles on Swedish public roads in 2017, which will be the first opportunity members of the public will have to ride along in an autonomous car in normal traffic.
Elsewhere, BT Group Director of Research and Technology Chris Bilton discussed an IoT project in Milton Keynes, England, in which BT Group was able to support the development of a citywide parking optimisation initiative that could be the first step of a full “smart city” project. The global market for Smart Cities is expected to be valued at $400 billion by 2020. The Milton Keynes project will be underpinned by a “Smart Data Hub” that will collect anonymous city data about factors such as energy, water and transportation, to let the partners and developers to address city challenges and innovate on new developments and solutions.
Urban planning, energy management, health care – these are all areas in which IoT is already making a difference, and naturally, operators are getting involved. As we discussed in Operation Nexterday, Telefónica uses machine-to-machine (M2M) connectivity to enable IoT services in the Tesla Model S in Europe, and separately manages a smart energy meter project that comprises 53 million devices across Great Britain. The company also relies on sensors to offer fleet management solutions to ensure trucks stay on course, meet delivery objectives and manage fuel efficiently. Tomorrow’s fleets of trucks could, then, look quite futuristic, covered in sensors that support various measurements and actions. These systems rely on M2M technology that is already within operators’ grasp and ready to be leveraged.
Partnerships Key to Accelerating IoT Innovation
The IoT opportunity is huge. Cisco estimates the industry could be valued at $19 trillion by 2024. If IoT disruption is already upon us, how do we accelerate its growth?
One key will be the establishment of new partnerships to unlock an open playing field for faster innovation. Mari-Noëlle Jégo-Laveissière, executive vice president of innovation, marketing and technologies at Orange, explained in TMForum Live! the need for telcos to build a partner ecosystem that extends beyond the usual suspects. Today telcos, she explained, are partnering with companies who they do not normally talk to and who are not like them. Examples include automobile manufacturers, pharmaceutical providers and IoT developers. On top of that, open APIs and platforms will allow developers to innovate faster, bringing new IoT solutions to market at a rapid pace.
Comptel has often advocated for the benefit of non-intuitive telco partnerships, specifically agreements between mobile operators and over-the-top (OTT) content providers to deliver new content-driven mobile data packages. Similarly, such out-of-the-box thinking could enable savvy operators to identify new service opportunities in IoT.
Want to learn more about the ongoing telco digital transformation? Contact Comptel Marketing (email@example.com) to find out when our Beyond the Event Horizon roadshow is coming to your city.
And join us in November for Nexterday North, our can’t-miss antiseminar where we will take a non-traditional, bold look by leveraging the concept of Thinking Ahead (looking at other industries to examine our collective blindspot), Thinking Again (re-examining industry learnings to challenge the status quo) and Thinking Beyond (learning from emerging startups who are disrupting the digital world).
Posted: July 1st, 2015 | Author: Ari Vänttinen | Filed under: News | Tags: Comptel, customer experience, CXO Study, Operation Nexterday, Vanson Bourne | No Comments »
To reach their customers, digital and communications services providers need to be able to speak the language of today’s digitally savvy consumers, or “Generation Cloud.” Our new study, released earlier this week, suggests that communications between both parties – mobile operators and their customers – could stand to further improve to the benefit of an enhanced digital buying experience.
Comptel commissioned independent research house Vanson Bourne to survey marketing and technology executives at 50 communications and mobile operators across APAC, EMEA and Latin America. Respondents were asked for their perspectives on sales, marketing and technology investment strategies in the era of Generation Cloud.
According to the results, 70 percent of CMOs and CTO/CIOs are investing in improved customer service capabilities, while 68 percent are focusing on expanding digital service offerings this year. By pointing to these two areas of investment, mobile operators are recognising the rapid change in the way end users – both individuals and businesses – buy, the type of digital services these buyers want, and how they prefer to be served.
Generation Cloud, after all, knows it has all the power in the buyer/seller relationship. These digital natives are eager to research, compare and shop around for highly personalised services that meet their terms.
However, mobile operators also recognise that their current ways of working limit how effectively they can reach and intrigue increasingly demanding consumers. As the survey revealed, some operators (22 percent) feel they lack an adequate understanding of their potential customers, and the wide majority (84 percent) feels current sales models have become irrelevant in a time when customers want personalised, instantaneous offers.
In short, mobile operators aren’t necessarily confident that the way they communicate and serve their customers actually addresses buyers’ most pressing needs. The solution is to shift toward the type of sales, marketing and service playbook we advocate in our book, Operation Nexterday – one that puts the customer at the centre of a new, flexible and intelligent service experience.
It was encouraging, then, to see the majority of respondents agree that investing in next-generation technology is a top priority. One such technology is virtualised and cloud-based infrastructure (cited by 88 percent of respondents), which empower digital and communications service providers with the optimised network architecture they need to bring new and creative services to market faster.
Machine learning and process automation was another technology priority for 84 percent of survey respondents, which is a positive sign that telco CXOs see the analytical value these capabilities provide. With intelligent fast data, operators will be able to draw instant insight from the mountains of data they collect from customers, and immediately refine, enhance and act on that information with in-the-moment personalised offers. Each digital moment is a monetisation opportunity, and operators merely need the technology to maximise each one.
Far from dwelling on telco shortcomings, the survey ultimately underscored that digital and communications services providers know what it will take to succeed in this new market. The question is, do operators have the tools, flexibility and creativity to make the right moves faster than their competitors?
Our 2015 Telco Executive Survey includes additional insights on operator investments and sales and marketing strategies. Download the full study to learn more.
Posted: June 10th, 2015 | Author: Simo Isomaki | Filed under: Industry Insights | Tags: innovation, mobile broadband, telecom | No Comments »
In a video explaining the ideology behind its new wireless cellular service, Google describes Project Fi as an innovation in connectivity and communication. It’s an interesting experiment to be sure, but just how big of an impact can we expect Project Fi to have on telecommunications?
Google made headlines in the spring when it announced it was dipping its toes into the wireless waters with Project Fi, which will rely primarily on free Wi-Fi hotspots nationwide, supported by the Sprint and T-Mobile 4G cellular networks, to establish a continuous network. Project Fi is now back in the news due to reports of high initial demand. Google wrote in an email to hopeful subscribers that it will take until mid-summer for all of those who requested invites to receive full service access, adding that initial feedback has been “very positive.”
The service has earned hype for both its innovative use of technology – with Project Fi, your phone will automatically detect and switch to the best quality connection for your location, whether that’s 4G or Wi-Fi – as well its disruptive service terms. Project Fi is available without a contract, offers unlimited text and talk for $20 per month, plus $10 per GB of data, and includes a credit function that refunds subscribers the cost of any unused data at the end of the month. It’s interesting to note that much of the excitement of this announcement is around data and not voice services, which may underscore the idea that we’ve moved well past voice being the leading draw of cellular services.
There are a few reasons consumers are hopeful that Project Fi will turn the wireless industry on its head – the biggest one, of course, being Google’s reputation as an influential digital disruptor. Additionally, the announcement could not have been better timed, as many consumers are frustrated with the restrictive service offerings they receive from their current wireless operators and are eager for a more flexible and affordable alternative to knock the big players from their pedestals.
At the same time, evidence suggests that Google isn’t interested in a market takeover. The tech giant is known to experiment in the field of connectivity – see its Project Loon initiative and Titan acquisition, which rely on high-altitude balloons and lightweight solar-powered drones, respectfully, to expand LTE availability worldwide.
Additionally, in comments at this year’s Mobile World Congress, product head Sundar Pichai clarified that Google intends to help carriers push the boundaries of wireless, but not necessarily stand alone as a competitive operator at scale.
“Our goal is to drive a set of innovations we think should arrive, but do it a smaller scale, like Nexus devices, so people will see what we’re doing,” Pichai said.
So what can we realistically expect from Project Fi? The initiative represents a starting point in Google’s wireless experimentation. It would seem that the primary goal is to experiment with Wi-Fi-first networks. Could we soon see enough dispersion of Wi-Fi hotspots to make it possible for Google to run an entirely Wi-Fi powered phone service, free from reliance on cell network support and entirely independent to traditional mobile operators? The U.S. is certainly a great testing ground in that respect, as many other countries lack the Wi-Fi density needed to support Google’s experimentation.
Is it possible, too, that Project Fi might help Google prepare for the coming 5G revolution. Many in telecommunications believe that, in order to deliver dramatically more speed and capacity, 5G must be heterogeneous wireless networks built on unlicensed spectrums. Could Project Fi be Google’s attempt to learn what such a network might look like?
Though not completely unique – other operators offer Wi-Fi-first service supported by cellular networks – Google’s signal switching technology and data refunds differentiate the service enough to stand out. At the same time, the project’s early limitations – it’s exclusivity to the Nexus phone and the U.S. – suggests it won’t fully disrupt the mobile industry quite yet.
Instead, Project Fi offers a small platform for Google to experiment, adapt and learn from the technology and consumer behaviours. From there, the company will be able to evaluate whether early results are positive enough to proceed with some sort of larger-scale offering, or if it should leave mobile service to the mobile operators. Either way, Google’s innovative spirit and out-of-the-box approach offers a model for digital and communications services providers to adopt, and the initial excitement around Project Fi underscores Generation Cloud’s hunger for a real mobile revolution.
Download our book, Operation Nexterday, to learn the strategies and solutions that help mobile operators innovate their service offerings and intrigue Generation Cloud consumers.
Posted: June 9th, 2015 | Author: Steve Hateley | Filed under: Events | Tags: customer experience, innovation, telecoms, TM Forum Live! | 1 Comment »
Comptel was in Nice, France for TM Forum Live!, where the discussion surrounded the innovative technology, emerging consumer trends and unique businesses challenges that face the digital and communications industry now and in the coming years.
The event’s overarching theme involved making the concept of a “digital business” real. We enjoyed the opportunity to hear thoughts and ideas from some of the leading voices not only in telecoms, but also in the greater technology community. We also took advantage of the chance to lend our unique viewpoint on the significant revenue opportunity available to operators who embrace innovative sales, service and marketing strategies through their own Operation Nexterday.
Here are three big takeaways we observed from the event’s keynotes and summit sessions:
1. Digital Transformations Require Radical New Views and Approaches
TM Forum’s new CEO, Peter Sany, led off the keynote schedule with a discussion on the significant ways in which digital technology is transforming our world. He explained that we’re living in a time of major change and opportunity, which is evident by the development of today’s sharing economy, the ongoing innovation of connected devices and the democratisation of technology accessibility.
To manage these transformations and make the most of the opportunities they provide, Sany says operators need to shift their perspective to place the customer front and centre. He also advocates the forming of non-traditional partnerships in telco to enable faster, dynamic innovations.
Sany’s thoughts mirror the views we shared in our book, Operation Nexterday. As we explained, consumers today require instant gratification, maximum flexibility and a high level of personalisation. Operators must embrace a new way of selling, marketing and offering their services, so customers’ needs are put first. That may require unusual partnerships with companies they may now currently view as competitors like over-the-top (OTT) providers – more on that shortly.
2. Infrastructure, Affordability – Two Key Barriers to Digital Expansion
While there are 7.2 billion people on Earth, only 3 billion are connected to the Internet, and connecting those remaining 4.2 billion is a slower process than some might expect. Markku Mäkeläinen knows this – he is the director of global operator partnerships for Facebook, and he is one of the leading minds working on making those connections.
The chief barriers to connectivity that Mäkeläinen has noticed throughout Facebook’s Internet.org project are infrastructure, relevance and affordability. Facebook is trying to solve the relevance challenge by providing free Internet access to users in developing countries, so that those individuals who aren’t aware of the Internet might understand its value in supplying free news and education.
At the same time, operators share the burden of solving the other two challenges – infrastructure and affordability. Much of the developing world only has access to 2G connections, and a significant portion of these regions won’t support the construction of towers or radios. Meanwhile, 500 MB of data is affordable only to 34 percent of users in this part of the world. Facebook is working with operators to sort out these challenges with concepts like a lightweight version of Facebook that consumes fewer resources than the full version, and the operators involved will need to deliver innovative and creative ideas.
3. To Stay Relevant, Telcos Must Collaborate with OTTs
Recently, it’s been a popular observation that we live in a world in which the largest accommodations provider, AirBnB, owns no real estate, the largest taxi service, Uber, owns no cars, and the largest retailer, Alibaba, owns no inventory.
Harmeen Mehta, Global CIO of Bharti Airtel, India’s leading provider of pre- and post-paid wireless and fixed digital communications services, brought up this point as an example of the threat facing operators. Although most innovations in telecoms rely entirely on the infrastructure built and owned by operators, they are not the ones coming up with these ideas, proving that there’s no guarantee that the player who owns the platform has the power.
OTT providers have swooped in to provide new services that speak directly to consumers’ changing behaviours and desires. As many operators stand on the fringes and watch, their own assets are being leveraged to support innovative digital services. Rather than remain on the sidelines, Mehta encourages operators to engage in the business of “enriching lives” and start thinking of ways to partner with OTT providers.
Moharmustaqeem Mohammed, VP of Mass Market Marketing Operations at Telekom Malaysia, shared a similar sentiment in a separate session when he said the true operator struggle of the day is not to identify uniqueness, but rather relevance in a digital ecosystem crafted by consumers. This is also a position we advocate in Operation Nexterday – that to remain relevant in a changing telco landscape, operators must first recognize consumers’ overwhelming influence.
Want to learn more about Operation Nexterday and the telco digital transformation? Contact Comptel Marketing (firstname.lastname@example.org) to find out when our Beyond the Event Horizon roadshow is coming to your city
Posted: June 1st, 2015 | Author: Malla Poikela | Filed under: Industry Insights | Tags: policy control, policy management | 2 Comments »
Data is revealing new monetisation opportunities to operators, not only because customer data usage is increasing considerably in the era of over-the-top (OTT) content services and complex data and third-party content bundles, but also because data itself offers new insights into service demand. However, many operators lack the ability to quickly create and deliver the variety of service offerings customers want, and are not agile enough to react to customers’ changing behaviours. On top of that, the instant nature of today’s digital world means there is less time to capitalise on the rising demand for data.
How can digital and communications services providers possibly provide more data services in less time? This looks like a job for the Monetizer.
In a recent Comptel webinar, “More to Monetise with Limited Time,” I was joined by Tinakaran Ramdas, senior product manager at Comptel, to discuss these trends and identify the superhero solution to the massive data usage monetisation challenge.
The reality is, it will take a heroic effort for operators to manage an increasingly complex service environment. Today’s evolving consumer demand changes the way operators package and sell data offerings – consider new OTT content bundles, roaming data packages, device-specific data packages or shared “family” data accounts.
At the same time, customers are consuming more data during more hours of the day on a wider range of devices (many on several devices at a time), and exposure to new ways of buying means they now desire personalised, in-the-moment offers and a seamless and convenient purchase experience.
These trends offer a great revenue opportunity for digital and communication service providers, but it still takes far too long for many operators to create and tailor the offerings that appeal to Generation Cloud. An irrelevant, mass-marketed offer backed by a slow and cumbersome buying process won’t receive a second look from these digitally native and demanding buyers.
That’s where our superhero – disruptive policy control and charging – can save the day. Policy is moving beyond simply congestion management – it’s now the money-maker of the data world. In fact, policy has become a strategic tool for operators to create and deploy personalised offers faster than ever.
A superhero needs superpowers, and the next generation of policy and charging control offers several. It needs to be:
- Energetic – Bringing the speed operators need to configure, launch and profit from new services, with the energy that empowers sales and marketing to seize new opportunities
- Ergonomic – Delivering a modern user experience with appropriate solutions for both the marketing team and the IT department, bolstered by a common language that simplifies management for both technical and non-technical users
- Shapeshifting – Enabling the adaptability and elasticity operators need to create new services and solutions for emerging technology as its developed
These capabilities empower digital and communications services providers to cut offer creation time from months to minutes. Operators can also quickly adapt not only to current consumer and technology trends, but also those in the future. So where can you find such superpowers?
In the webinar, Tinakaran offers a full look at Comptel’s own superhero policy and charging solution: the Monetizer. He also highlights a handful of interesting customer stories that demonstrate how previous Monetizer implementations enabled faster time to market and creative data services, while laying the groundwork for the new capabilities introduced by our upcoming PCC5 software release. You can visit our website to learn more about the Monetizer and the CPOD interface behind it.
Get the full story on the challenges of monetising more services in less time, and learn how the Monetizer solution enables the speed operators need to leverage new opportunities. Click to replay our free webinar, “More to Monetise With Less Time.”
Tinakaran Ramdas, Senior Product Manager, Comptel
Malla Poikela, Head of Marketing, Intelligent Data, Comptel
Posted: May 18th, 2015 | Author: Steve Hateley | Filed under: Events | Tags: fibre, GTB, GTB Innovation Awards | 1 Comment »
Fibre optic technology continues to fulfil its promise as the fastest way to deliver Internet and communications services worldwide, and over the years, we have helped operators successfully and cost-effectively deploy the technology.
For one, Comptel is pleased to be associated with partner GE Digital Energy and operator Chorus, who received a 2015 Global Telecoms Business (GTB) Innovation Award in the category of fixed network infrastructure innovation. It is the second consecutive year in which our team was honoured for our work on the ambitious project in New Zealand.
Chorus is the largest telecoms infrastructure provider in New Zealand. The company was created shortly after the 2009 launch of New Zealand’s Ultra-Fast Broadband (UFB) initiative, which seeks to deliver fibre-optic broadband to 75 percent of the country’s population by 2020. Challenged to meet the UFB’s aggressive short-term implementation deadlines – schools, hospitals and 90 percent of businesses in New Zealand needed to be fibre-enabled by 2015 – Chorus turned to Comptel.
In the first phase of their project, we initiated an “intelligent evolution” of Chorus’ infrastructure, which evaded traditional upgrade procedures in favour of a holistic approach. As a result, Chorus was able to reduce the time required to provision fibre services to customers’ homes by 40 percent, reduce the time needed to train staff on fibre technology and complete the entire project in just one year. You can read all about that first phase in this fibre provisioning case study from Analysys Mason.
Our team’s win in this year’s GTB Innovation Awards is for the second phase of our work, which comprised the integration of logical and physical inventory. We worked together with GE Digital Energy and relied on TM Forum Frameworx to combine our inventory systems in a way that best served Chorus’ needs. As of early 2015, Chorus achieved an end-to-end provisioning solution that enabled the automatic processing of service requests, which means little manual work is now needed to process orders for fibre service, send installation instructions to field crews and activate the service.
An efficient provisioning solution and accurate physical inventory also means technicians spend less time clarifying records, which unlocks better efficiency in the field, faster install times for customers and a stronger foundation for improved fault resolution and asset maintenance.
“The feedback I have received so far from the field seems to be very positive,” said Gemma Cleland of Transfield Services, a Chorus contractor. “They are especially happy with the additional inventory information that they are now getting provided.”
Comptel is proud to once again be recognised as an innovator in the provisioning and delivery of a new generation of communications services. We recognise both the emerging telecoms trends that push operators to innovate, as well as the challenges operators face in deploying the solutions that address those trends. As a result, we’re ready to help our customers meet these challenges head on, while acknowledging that our work has only just begun.
Both Comptel and GE Digital Energy will be in Nice, France for TM Forum Live! from 1 – 4 June, 2015. Email email@example.com to arrange an in-person meeting at the event. And download our new book, Operation Nexterday, to learn more about the creative ways leading digital and communications service providers can meet new market challenges.
Posted: May 4th, 2015 | Author: Malla Poikela | Filed under: Industry Insights | Tags: big data, Data Refinery, Intelligent Fast Data, Webinar | No Comments »
What could be more frustrating than learning you missed a great opportunity simply because you didn’t have the information you needed in time? Many operators today miss such opportunities every minute either because their data is too old to be relevant any longer, or their systems are too slow to react to new data in-the-moment.
Given the nature of buying digital services today, information ages fast. Learning about your customers’ needs and preferences hours or even minutes later may be too late to engage their peak interest. Instead, digital and communications services providers need to be able to capture, process and draw insights from data, so they can act on it at the point of its peak value – the moment it is created.
This issue was at the heart of a recent Comptel webinar, “Data Refinery: The Facility for Intelligent Fast Data.” I was joined by Tero Lindholm, senior product manager at Comptel, to provide an overview of the challenges at hand for operators who want to make the most of data and digital buying opportunities.
Those opportunities are the result of a “perfect storm” in telco. On the demand side, a huge number of devices and apps are flooding the market, all of which are being consumed by Generation Cloud – those digital natives who want services on their terms and who play by their own rules.
On the infrastructure side, advancements in technology – from hyper-fast digital connections via 4G, 5G and fixed broadband, to the ongoing virtualisation of network resources, to the explosion of Big Data – require operators’ immediate attention.
At the convergence of these trends is a need for operators to re-write their existing service approach to match a new telecommunications reality. You need to bring new solutions to market in a new way that captures the interest of Generation Cloud, which is resistant to mass marketing, inflexible agreements and limited contracts. You also need to improve the underlying technology you use to support these new solutions, and ensure that as a digital and communications service provider, you are able to operate at a new speed of business.
One important component to this is data. With the right data in the right context, operators have the power to address consumers’ individual desires and needs.
But, as we suggest in the example above, data is only valuable if it is recent. Given the rapid-fire way Generation Cloud evaluates and purchases digital services, you need solutions that enable you to collect usage data from any source, enrich it with contextual information and analyse it in the moment for instant, real-time application in the form of immediate actions.
All of that needs to happen automatically, supported by embedded, machine-learning capabilities that allow your systems to more intelligently interpret data as time goes on. How do you do it?
Tero explains the Comptel Data Refinery solution in-depth in this webinar, and also highlights four practical cases in which Comptel customers applied the Data Refinery in a way to bring new innovative solutions to market faster than ever before.
Get the full story on the value of Intelligent Fast Data and having a Data Refinery to process it all. Click to replay our free webinar, “Data Refinery: The Facility for Intelligent Fast Data.”
Tero Lindholm, Senior Product Manager, Comptel
Malla Poikela, Head of Marketing, Intelligent Data, Comptel
Posted: April 28th, 2015 | Author: Steve Hateley | Filed under: Compelling Cases | Tags: Analysys Mason, service orchestration | No Comments »
Like their counterparts around the world, Saudi Arabian consumers are hungry for mobile services. The most recent available government data showed that the country had a mobile subscription penetration rate of 176.9 percent in 2013, and that figure is only expected to grow.
Mobily, for one, now stands to benefit from this mobile service appetite after improving its service architecture. As we described in our new book, Operation Nexterday, Mobily successfully addressed several back-office inefficiencies, enabling the operator to capitalise on the demand for mobile services.
The company embarked on an ambitious plan in 2011 to re-engineer its entire service architecture for better flexibility, improved cost efficiency and faster time-to-market.
Complex Architecture Bogged Down Service Potential
Mobily has enjoyed steady growth in its customer base since launching in 2005, boasting 18.2 million mobile subscribers in its 2013 annual report. As we cover in Operation Nexterday, today’s consumer wants a multi-channel, automated, personalised, instantaneous digital buying experience. Generation Cloud wants services that move at their speed, and acknowledging this reality, Mobily decided to evaluate its back-office infrastructure to ensure it was well-positioned to serve these customers.
Mobily historically had developed its operation and business support systems (OSS / BSS) internally. In-house departments often developed applications independently of other parts of the company, which could sometimes result in out-of-sync design principals, inconsistent process terminology and redundant applications. This could complicate new products or services launches, which encouraged Mobily to seek out a simplified service architecture.
A Game Plan and Platform for Success
Mobily committed to a service overhaul in 2011. The operator relied on TM Forum standards as a framework to document its existing process flows, gaps and redundancies, which made it easier to develop a strategy to address those weaknesses.
That was followed by a switch to a new Comptel service orchestration platform, which offered a consolidated, simplified and automated operational back-end. After the revamp, Mobily was able to reduce operational and support costs and ensure faster time-to-market. Execution timelines for new product launches were reduced from two days to 30 minutes, and fulfilment order processing shrank from 15 minutes to 10 seconds.
The initiative unlocked $95 million in direct operational savings, but most crucially, it allowed Mobily to establish a more flexible foundation for service development. Today, Mobily is in a much better position to address the needs of Generation Cloud and profit from a dynamic digital buying experience.
Download this case study from Analysys Mason to learn how Mobily re-engineered its service architecture with Comptel OSS Solutions.
Posted: April 24th, 2015 | Author: Juhani Hintikka | Filed under: News | Tags: business review, financials, intelligent data, service orchestration, strategy | No Comments »
Comptel’s net sales and profit grew significantly during the first quarter of 2015, which continued the trend from the second half of 2014. Our European operations especially continued strong sales in Q1. Our FlowOne Fulfillment solution continued, as in the last year, to be our main growth driver.
We were also awarded a deal with a new customer in Indonesia, together with our strategic partner, Tech Mahindra. Strategically, this was an important deal, as Indonesia is defined in our strategy as one of our target growth markets. Our backlog continued to be strong with a 32.3% increase compared to the previous year.
In Q1, we invested in development areas as defined in our updated strategy. Despite our investments, profitability continued to improve, and our operating results grew 55.7% year over year. During the first quarter, we secured three significant orders, valued over EUR 0.5 million. A few Q1 forecasted orders were delayed to the beginning of Q2.
Business Review of Q1 2015
Comptel’s net sales increased in the first quarter by 16.3 per cent from the previous year, to 21.0 million (18.0). The net sales increase was due to the strong backlog at the end of the year. European sales continued with strong growth as in the second half of last year.
The operating result for the period was EUR 1.5 million (1.0), which corresponds to 7.1 per cent of net sales (5.3). The profitability improvement is all attributable to the growth in net sales.
The result before taxes was EUR 0.8 million (0.8), and the net result was EUR 0.29 million (0.15). Net profit improved by 92.3 per cent. Earnings per share for the period under review were EUR 0.00 (0.00).
The Group’s financial income/expenses were EUR -0.7 million, which is a result of US dollar long-term strengthening. The tax expense for the period was EUR 0.5 million (0.6), of which EUR 0.3 million were withholding taxes related to double taxation (0.7).
The Group’s order backlog increased from the previous year and was EUR 55.8 million (42.2) at the end of the period.
Life is digital moments. Digital demand will be driven by “Generation Cloud” customers and enterprises interacting with millions of digital applications. The Internet of Things with billions of connected devices will further accelerate digital demand, leading to exploding data volumes. Future mobile and fixed networks will provide hyper speeds and undergo a transformation from hardware to software. Network functions will be virtualised. Mounting complexity will require orchestration of business flows and virtualised resources.
Comptel’s mission is to perfect digital moments and translate them into business moments by connecting digital demand and supply.
The Comptel strategy focuses on providing solutions for digital and communications service providers in two major areas – Intelligent Data and Service Orchestration. The Intelligent Data business delivers solutions and services to customers for monetising data and turning Big Data into intelligent, automated actions. The Service Orchestration business area provides solutions and services for business flow orchestration and mastering the digital buying experience.
Comptel’s strategic target is to establish itself as a leading software vendor for connecting digital demand and supply.
Strategy execution is based on six strategic objectives: solutions with unique value, thought leadership, customer excellence, new markets, leverage by partners and inspired people.
Comptel´s marketing strategy strives for industry thought leadership on carefully selected themes and topics which are: the digital buying experience, monetising more with less time, orchestration of service and order flows from ground to cloud, and intelligent fast data. The essence of Comptel’s thought leadership is captured in the book, Operation Nexterday, that was launched at Mobile World Congress in March 2015.
We expect 2015 net sales to grow compared to the previous year, and we expect operating profit to be in the range of 8-12%, excluding one-time charges.