Posted: July 16th, 2014 | Author: Steve Hateley | Filed under: Industry Insights, News | Tags: bandwidth, football, networks, streaming | No Comments »
Football is inarguably the most popular sport in the world. That’s why the viewership numbers for the recent games in Brazil kept breaking records. The Brazil vs. Chile match, for example, drew 11.5 million viewers just in the UK. According to The Mirror, that’s more than half of the total share of people watching TV at that time. The Germany v. Brazil match attracted 10.77 million viewers. The final match between Germany and Argentina drew well over 26 million viewers in the US.
Given those extremes, it shouldn’t be a surprise that social media channels become frenzied with activity, either. Individual football matches are attracting millions of tweets – the US-Portugal match saw 10 million people engaging in 20 million interactions on Facebook. On Twitter, fans tweeted about eight million times. The opening match, between Brazil and Croatia, garnered 12 million tweets.
But that’s not only what communications service providers (CSPs) are feeling. The Wall Street Journal reports that about 3.5 million viewers tuned into the Germany – US and Portugal – Ghana matches … by using the Internet. A third of those users were in North America, and a quarter watched from mobile devices.
In a way, football games are becoming a great stress test for operators. The matches in Brazil are an interesting case study in how multichannel video streaming and constant social media activity can quickly create a capacity crunch, and might help show CSPs exactly how much their networks can handle and offer insight as to how they can optimise quality of service (QoS) and the quality of experience for end users.
The Football Stress Test
The past six weeks have shown us a glimpse of the future. CSPs know that the data needs of users are increasing dramatically, but not everyone is necessarily watching the same thing from the same device. Research from video advertising company Yume shows that many viewers are planning to watch matches from computers (33 percent), tablets (22 percent) and smartphones (11 percent).
We’ve discussed the growing need to cater to end users’ unique demands, as well as creatively monetise mobile data plans in new and more flexible ways—and the matches in Brazil are one of the strongest cases yet.
What if CSPs had policy and charging tools that allowed them to create and deploy a service plan that allows for unlimited streaming of a football match, based on a user’s country or team of choice and the time of the game? That might be better than letting users reach their data cap or just force them to watch on their TV. Many may be willing to pay a bit more to view the game on a mobile device – they just don’t want to purchase a whole month’s worth of data for it.
The more insight CSPs have into mobile device usage, the more personalised mobile data plans can become. The right solutions allow operators to monitor usage in real time, and when too much traffic is straining the network, they can adjust the access and QoS for specific services and specific users to balance capacity (according to one survey, 67 percent of IT admins are experiencing IT problems and network management issues that can be directly related to employees streaming the matches from their computers).
While it may be too late to deploy these kinds of strategies for the football matches this year, perhaps, during the next big football event, CSPs will be able to offer both consumers and enterprise customers alike a real-time, dynamic plan that meets their needs.
Want to learn how to proactively predict network stressors before they result in a site failure? Download our recent whitepaper, “How Predictions of Critical Alarms Helps CSPs Reduce OPEX, Prevent Revenue Loss and Improve Customer Experience.”
Posted: June 30th, 2014 | Author: Malla Poikela | Filed under: Events, Industry Insights | Tags: NFV, SDN, TM Forum Live! | No Comments »
At the beginning of June, Comptel attended TM Forum Live! in Nice, France. The emphasis in the keynote sessions was building a better customer experience, but there was an alternate, overarching topic on the show floor: software-defined networking (SDN) and network function virtualisation (NFV).
In fact, most of the conference attendees believed that infrastructure virtualisation is eventually inevitable for all telcos and the adoption of SDN / NFV was an effective way for communications service providers (CSPs) to modernise their systems, although purely virtualised environments are still years away. SDN and NFV will become integral to controlling and simplifying networks, as well as creating agile, quick-to-market services. With these technologies, operators can more easily and more economically manage the end-to-end orchestration of complex services deployed across virtualised, multi-vendor networks.
However, as new SDN / NFV deployments are introduced, they will be required to work alongside legacy networks for several years to come, requiring OSS/BSS layers to support hybrid architectures of a traditional non-virtualised and the newer virtualised approach to networking.
This potentially means that in the earlier stages of adoption, there may be an increased level of complexity, rather than a reduction. That means operators need to take a long look at their current systems and decide on a transformative or supplemental approach to modernisation, creating a future-proof environment or adding a new OSS stack for the new technology.
Comptel, focusing on the future-proof concept, recently partnered with Nakina Systems to capitalise on these possibilities. TM Forum Live! served to show that many industry leaders are already thinking about the opportunities, too. Here are three trends we noticed in Nice concerning SDN and NFV:
1. NFV is on Everyone’s Minds.
During the event, Aileen Smith, vice president of organisational transformation at TM Forum, spoke with RCR Wireless News about SDN / NFV in detail. She explained that NFV in particular was “the hottest topic at the show.” She added that when TM Forum ran a pre-conference workshop about NFV, more than 200 people attended.
At the conference, Smith said she saw a lot of attendees preparing and discussing NFV deployment. Operators and vendors collaborated in focused, agile groups, brainstorming strategies for virtualisation.
2. NFV and SDN are Putting Hardware in the Background.
In one presentation, a speaker noted that NFV technology allows CSPs to steer traffic through both physical and virtual network services. Rather than orchestrating and managing network functions across hardware appliances, many orchestrations will take place on virtual infrastructure. Another presentation highlighted how Time Warner Cable is rolling out NFV in a way that supersedes physical machines in favour of a virtual environment.
With NFV and SDN deployments, CSPs will put more emphasis on virtual software environments and less emphasis on physical appliances. Separating the data plane from the control plane presents an unprecedented opportunity to transfer a coherent control of the intelligent decisions taken in the network from distributed expensive specialised hardware to commodity hardware allowing CSPs to decrease time-to-market and significantly cut operational costs. Consequently, the virtualisation layer deployed across network, storage and computing hardware will usher in a new era of business agility, applications and responsiveness.
3. NFV and SDN Can’t Happen in a Vacuum.
At TM Forum Live!, Comptel decided to demonstrate exactly how NFV and an SDN environment can be orchestrated. Through the Comptel fulfillment platform, we can create a catalog-driven and modernised order orchestration environment across SDN/NFV networks as well as legacy networks.
The demonstration was driven from an integrated Salesforce front-office user interface, namely the Service Order Validator application – that makes relational management of customers, their services and the network – easier than ever before. The application combines Salesforce CRM functionality with back-office orchestration from Comptel Fulfillment, incorporating service catalog, order management, logical inventory, provisioning and activation to deploy a true end-to-end service complete with virtualised firewalls and load balancing functions as examples of simple VNF (virtualised network function) instantiations.
Virtual environments offer exciting possibilities, but consideration has to be made for solutions that bridge the gap between legacy and SDN/NFV, allowing CSPs to take full advantage of those possibilities. This is all the more important, as legacy equipment becomes incrementally replaced with commoditised and virtualised infrastructure. Much traditional network hardware will stay in place during the transition, leading to interim hybrid infrastructure that is both virtual and physical – with complex relationships.
OSS/BSS technology will play an exciting role in this evolution – the successful platforms will have to be able to orchestrate network virtualisation and control across multiple layers. Despite the euphoria around it, CSPs cannot focus exclusively on SDN and NFV – as front-end aspects of the business change, companies have to think about how services are created, delivered and consumed at every point in the service lifecycle.
Watch Comptel’s Steve Hateley discuss this trend in more detail:
Posted: June 24th, 2014 | Author: Ulla Koivukoski | Filed under: Industry Insights | Tags: critical alarm prediction, customer experience, service management | No Comments »
The influx of smartphones, tablets and other connected devices has changed the fabric of mobile customer expectations: in short, they’re higher than ever before. People today expect to work online, consume content or access cloud services, wherever they are and whenever they want. These new technologies add to the complexity of already diverse networks, which requires an increase in maintenance work and a balancing act of how to allocate scarce resources and competencies across the board.
According to a 2013 survey conducted by Comptel and Vanson Bourne, Quality of Service (QoS) is one of the primary drivers of customer acquisition and retention. It is a basic competitive requirement for communications service providers (CSPs) today, thus traditional network planning and optimisation or maintenance tasks are no longer sufficient. QoS management needs to be a much more proactive process today, to help keep customers happy in the long run.
That being said, the business case for proactive service management has multiple factors. Many telcos have scaled back on preventive plans to save money and resources. But while the savings are immediate in the short-term, corrective site visits and longer downtime can, ultimately, be more expensive and cause costly customer compensation and retention activities.
So, how can CSPs predict network faults and correct them preventively, without overspending? Comptel recently published a whitepaper that outlines the benefits of a predictive site maintenance approach to critical alarms, where tasks are prioritised based on anticipated network failures.
Critical alarm prediction allows CSPs to see further into the future. It’s a new kind of service management that predicts alarms and service disruptions on a network element level with advanced real-time analytics.
Here’s a quick preview of the whitepaper on the value of Critical Alarm Prediction to CSPs:
Reduce operating costs
A major cost in site maintenance comes down to workforce expenditures. When there are no emergencies and maintenance work is conducted during normal working hours, CSPs can achieve the most efficient use of their workforce. By simply predicting faults before they occur, and using the workforce accordingly, CSPs can save on operational expenditures.
Prevent revenue loss
CSPs know the angst associated with an unexpected site failure. Not only is the current traffic on the site affected, but any future traffic to the site is impacted until it’s back online. However, when potential faults are predicted, site maintenance can be scheduled and prioritised, and traffic can be even re-routed proactively, if necessary, reducing downtime and potential revenue loss.
Improve customer experience
The cost of churn, including churn prevention, is the single largest cost item for mobile operators. Coupled with data-savvy customers who are less likely to sit through local network outages, CSPs should prioritise QoS and the quality of experience (QoE). Introducing Critical Alarm Prediction enables CSPs to predict faults and schedule maintenance, which helps reduce site downtime and positively impacts the customer experience.
Build a culture of proactive service
Critical Alarm Prediction has the potential to introduce completely new ways of approaching proactive service management. It’s a business application that can help CSPs act before failures occur and, ultimately, move toward more intelligent analysis and operational processes.
Want to learn more about how a predictive approach can benefit CSPs? Download Comptel’s whitepaper, “How Prediction of Critical Alarms Helps CSPs Reduce OPEX, Prevent Revenue Loss and Improve Customer Experience.”
Posted: June 16th, 2014 | Author: Malla Poikela | Filed under: Events | Tags: customer experience, Events, TM Forum Live! | No Comments »
Aside from the excitement around network functions virtualization (NFV) and software-defined networking (SDN), TM Forum Live! 2014 had another undeniable theme: the customer experience. Among the keynote speeches and conferences, the idea that customers were in control of the industry’s destiny was everywhere.
Perhaps the person that summed up the situation most eloquently was Michael Matthews, chairman of Archer Mobile, who told communications service providers (CSPs), “Your greatest competitor is your customer’s future expectation.”
The telecommunications industry doesn’t just have to adjust to the data needs and bandwidth requirements of consumers today. In fact, in addition to the clear need for intelligent data monetisation strategies, CSPs have to anticipate what customers will expect tomorrow – and that will mean overhauling their back-office systems, breaking down organisational silos and taking a serious look at advanced and predictive analytics. It could also mean rethinking how mobile data is monetised.
Flipping the Model Upside-Down
Another story that was told during the conference was of a customer experience gone wrong. When a customer had a problem with the cable bill and wasn’t able to pay it, he tried to get in touch with his Internet service provider (ISP). But without the number of the ISP, that wasn’t possible.
That model is operator-centric, not customer-centric– today, CSPs will need to reconsider how to build business around an improved and engaging customer experience. Another cautionary tale told at TM Forum Live! was how, after discovering that customers generally churned after two years, a CSP stopped investing in services for customers after one year.
As mobile growth slows in maturing markets, this short-sighted formula is only going to hurt CSPs. To build loyalty, CSPs have to continue to build business by creating and continually supporting memorable customer experiences.
As Matthews explained, new business is going to come from anticipating customer needs. That will be dependent on understanding what customers want and when they want it. One speaker described how people now “live in a feed.” They’re constantly streaming data from their phones. To fit in, CSPs have to build services that drop into the feed and match their needs.
LTE is already rolling out to various markets and VoLTE/IMS is starting to emerge in some marketplaces as well. With 5G and the Internet of Things (IoT) barreling down on us, those needs are only going to get more complex.
The Crystal Ball
Learning what kinds of service offerings will engage customers will require contextual intelligence at different—and every—customer touch point. CSPs must be able to parse through their data, and CIOs, CTOs and CMOs must work together to make the most of that knowledge. With the right technology, CSPs will finally be able to learn how customers are interacting with networks, service and their peers, and better target and engage them.
The right tools and the right team can make a world of difference, and for CSPs, that may mean the start of a new era that puts excellent customer experience and loyalty at the forefront, leading to more sustainable and innovative revenue streams.
Want to learn more about building a better customer experience? Download “10 more methods to monetise mobile data,” written by consulting firm tefficient, an international efficiency specialist for telecom operators and suppliers & sponsored by Comptel.
Posted: June 2nd, 2014 | Author: Malla Poikela | Filed under: Industry Insights | Tags: mobile data, policy control and charging, predictive analytics | No Comments »
There’s a lot happening in developed telecommunications markets when it comes to monetisation – communications service providers (CSPs) are no longer charging customers per minute, they’re charging per megabyte. Talk and text are usually unlimited, while data has become limited.
The business of charging customers for data can be complex. Many major mobile operators offer capped data packages, but in certain cases, this may impact customer experience. Consumers understand that their phones use data, but it’s not always clear how that data is consumed. Does Facebook use more data than WhatsApp? How many songs on Pandora can be played before the cap gets hit? How many YouTube videos can be watched?
The data usage of different apps and services can be confusing. When customers hit a data cap without expecting it, their experience may suffer if there isn’t an easy, flexible and affordable way to top up for the rest of the month. Otherwise, customers will use WiFi instead of mobile when they’ve reached their monthly data allowance.
Future revenue growth will depend on flexible, personalised service packages, and how fast CSPs are able to launch them to the market. Through a combination of tried-and-tested monetisation methods – and new ones – CSPs will be able to build a better customer experience while introducing new sources of revenue.
Comptel recently worked with tefficient to create a whitepaper that highlights 10 more methods mobile operators should consider implementing to monetise data. Here’s a preview of three methods that are covered in the whitepaper:
1. Ad-funded mobile
Last year, an ad-funded MVNO called Wifog launched in Sweden with a unique proposition: users could consume as much data as they wanted, but they had to be open to advertising and data collection. For every 100Mb of data used, a Wifog subscriber watches a 45-second video ad. Wifog gained 120,000 users in five months.
Established CSPs may not want to replicate this exact model, but it’s possible for them to host these kinds of ad-funded mobile virtual network operators (MVNOs). In that regard, this could be a way to generate revenue from advertisers while hosting customers that traditionally use Wi-Fi or Over-the-Top (OTT) services.
Analytics could come into play here, too – CSPs could monitor user habits and customise the customer experience, targeting them with the most relevant ads.
2. App time-based charging
With the right approach to policy and charging, CSPs could potentially create a service plan that monetises how often customers use an app, with pricing plans based on hourly, daily, weekly or monthly rates.
In mature markets, this data plan could solve the “end-of-the-month” problem, when customers have run out of their data allowance and don’t want to pay for another whole-month package if they only have a few days left. Consequently, there are a lot of customers who would like to pay for a bundle at a lower price point.
If CSPs can leverage analytics to see which kinds of apps these customers use, a more affordable, Facebook-only package could be more effective for the last few days of the month. The harmony of policy, charging and analytics play an essential role here – the agility and flexibility offered by the right solution can help monitor app usage to guarantee that customised, time-based packages are delivered when a data cap is hit.
Indian operator Uninor shifted from a Mbyte-based offering to time-based app pricing – for example, users can now pay one rupee for a day of unlimited access to WhatsApp or Facebook.
3. Apps for flat fees
CSPs can also offer a set of apps for a flat fee. Japan’s second largest mobile operator, KDDI, offers this model with a “Smart Pass” package, which allows members to get unlimited access to a set of apps for a flat fee. In addition, members are given a few other benefits, such as discounts and photo storage services. “Smart Pass” launched in 2012, and in March 2014, 10 million customers were on the plan.
The really exciting part about offering apps for a flat fee is the potential for predictive analytics. By monitoring how customers use apps and what apps are used, CSPs will be able to personalise offers and predict which apps are going to be used across their networks, creating custom packages for different audience segments.
Possibilities, Analytics, Case Studies
In this blog entry, we only covered three ways CSPs can monetise mobile data, but our white paper has ten. In the future, a diversity of offerings – and the policy management product that allows for responsive and flexible delivery and pricing – will be key.
All subscribers have different habits when it comes to using their mobile phones. With the help of policy charging and predictive analytics, CSPs can create personalised service packages that are delivered at exactly the right time.
Want to learn all of the ways CSPs can monetise mobile data? Download “10 more methods to monetise mobile data,” written by consulting firm tefficient, an international efficiency specialist for telecom operators and suppliers.
Posted: May 29th, 2014 | Author: Malla Poikela | Filed under: Events, Industry Insights | Tags: policy control, Policy Control and Data Pricing 2014, policy management | 1 Comment »
Data usage is skyrocketing. Consider Cisco’s study at the beginning of this year, which found that global mobile data traffic grew 81 percent in 2013, reaching 1.5 exabytes per month. Mobile video traffic reached 43 percent, and average smartphone usage grew 50 percent in 2013. By 2018, it is even expected that there will be more than 10 billion mobile-connected devices. No surprise there – 1 billion smartphones shipped in 2013, which was more than half of all mobile phones shipped last year.
Not only that, the faster the mobile device, the more data customers use. A study from JDSU discovered that subscribers with the iPhone 5s use 7x as much data as users with the iPhone 3G. Apps contribute to data consumption, too – 2013 saw a 115 percent year-over-year increase in app use and that number continues to rise. As devices and apps get more sophisticated and data-heavy, bandwidth requirements will keep growing explosively.
That’s where more intelligent policy control and charging is starting to shine. In April, Comptel attended the Policy Control and Data Pricing Conference in Berlin– it was obvious there that the industry was in agreement: without a way to quickly price, deliver and optimize innovative data packages, communications service providers (CSPs) will be unable to respond to the diverse needs of today’s customers and tomorrow’s prospects.
A New Ecosystem
There are currently a lot of questions about how to handle different types of data traffic. At the conference, Keith Breed, the research director of the Tariff Consultancy, talked about the stark differences between data pricing packages in different countries and wondered if they could be sustainable.
New investments such as fibre and LTE, along with the impact of OTT providers on traditional sources of revenue, are going to complicate how data is priced. That’s introduced major questions when it comes to traffic management. In the U.S., for example, there’s an ongoing debate about net neutrality. Do CSPs have the right to charge the websites that are using more bandwidth across the network? Or is the Internet a public utility? Breed advocated for a new ecosystem where all data traffic is treated equally.
As business and consumer bandwidth needs change, policy does, too. Adaptability is going to be key for rolling out innovative offers and delivering the appropriate quality of service levels to customers. Peter Dykes, senior analyst at Informa, explained that, in order to adapt quickly, CSPs will need a way to create and launch new data bundles as soon as a customer’s behaviour changes. He suggested that, in the coming years, the closer integration of policy and charging will help make this a reality.
As one speaker noted, online services will play a leading role in this space, too. VoIP, VoLTE, video, gaming and cloud applications will make it critical for CSPs to be able to manage policy dynamically. Changes are coming, and to maintain a competitive advantage, CSPs have to move toward an offer-catalog driven policy and charging control solution that helps deliver, customise and optimise data services.
A Data Debate
At the heart of the debate is how far CSPs should go in managing data usage. Comptel’s Steve Hateley recently talked about how 4K movies will require 45 to 60 gigs of bandwidth, and Fredrik Jungermann of tefficient emphasized that customers should be notified and proactively provided with solutions when hitting their data caps.
The exponential increase in data over the coming years means that having the right offer-catalog driven policy and charging control solutions, particularly one that can be layered with predictive analytics and machine learning capabilities, is going to be more important than ever. Businesses might have a data plan that only streams videos for conferences and uses landlines for voice. Consumers might watch movies or they may only text. Either way, CSPs will need a way to personalise offers in real-time to create new sources of revenue.
All of this was highlighted at the recent Policy Control and Data Pricing Conference. At the end of the day, it was clear that the secret to unlocking new opportunities is to engage individual customers – at the right time and in the right way with the data services they desire.
Want to learn more about the changing landscape of data? Meet up with Comptel at TM Forum Live! in Nice to get a copy of our new whitepaper, “10 more methods to monetise mobile data,” which was written by consulting firm tefficient (www.tefficient.com), an international efficiency specialist for telecom operators and suppliers, and sponsored by Comptel.
Posted: May 21st, 2014 | Author: Malla Poikela | Filed under: Industry Insights | Tags: data, LTE, PCRF, policy control, voice, VoLTE | No Comments »
The arrival of voice-over-LTE (VoLTE) technology has been buzzed about by carriers for several years now, but at the Policy Control and Data Pricing 2014 conference in Berlin, it became very obvious that the VoLTE future is no longer on the horizon: it’s here.
“The window of opportunity is now,” urged Alex Harmand, head of service platforms for Telefonica. Telcos are heeding that call. Approximately 10 percent have some of form of VoLTE service in place, and according to the GSMA, 20 more VoLTE deployments are expected this year alone.
VoLTE is happening now, and fast; however, CSPs still have many questions about their approach to the technology. For one, policy control and charging rule function (PCRF) solutions are needed for each voice call in VoLTE. Are CSPs designing their VoLTE architecture by implementing a common or dedicated PCRF?
What’s more, how can CSPs make sure the voice user experience is superior to VoIP services, and equally important, that the quality is as good as—or surpasses—that of current 2G/3G voice services?
VoLTE Benefits for CSPs
As one speaker reminded conference attendees, voice remains a core revenue generator, representing 70 percent of carriers’ global revenues—about $600 billion. This represents a huge opportunity and incentive for CSPs if they can rise to the occasion of leveraging VoLTE as a part of a suite of communications services.
That’s where VoLTE comes in. From CSPs’ perspective, VoLTE will make it possible for voice services to be run on their networks much like any other application. This means that voice calls and data sessions can travel side-by-side over LTE, creating the possibility of innovative new services that combine the two.
Cost reduction is one of the biggest draws for CSPs toward VoLTE services. When voice services are run through LTE/IMS, it was presented in the conference that twice as many voice calls can stream through the same spectrum. More calls mean more opportunities for CSPs to grow their revenues.
What’s more, policy and service opportunities can grow, scalability and performance can improve, and CSPs can experiment by separating data and voice into different packages.
Building a Business Case for VoLTE
Conference attendees were vocal on the business case for VoLTE and whether the costs associated with developing new voice services could be recouped by providing new capabilities.
VoLTE shows strong potential for CSPs. Voice is still a dominating revenue generator, thus VoLTE represents a viable opportunity. In addition to the efficiency gains that channeling voice and data traffic over a common network promises, the case for VoLTE may lean on how successful these tools are in helping CSPs.
Divisions on PCRF
Conference attendees agreed that PCRF will play an integral part in the VoLTE architecture. One speaker even called VoLTE a “game changer” for PCRF. It’s evident that telcos are actively looking to re-evaluate their policy management solutions against VoLTE’s new set of requirements.
But while speakers agreed that PCRF would need to be a focus, many were divided on the best route for tackling these changes. Harmand of Telefonica vocalized that a unified strategy to PCRF would be ideal, but a separate PCRF for VoLTE may make more sense for financial purposes.
Another countered that technically, it makes the most economical sense to utilise one PCRF across the entire network, and while another agreed on this technical point-of-view, s/he voiced concerns that the current implementations on PCRF installations might be a significant challenge to merge.
VoLTE is Here to Stay
The final verdict on VoLTE is this: it allows for superior voice calls, possible revenue growth and cost savings, thus providing a motivator for CSPs and users to adopt the service. While it’s not clear how long the path toward integration and bottom-line improvements will take, it’s very obvious that VoLTE is here to stay, and we’ll see a lot of new deployments in the coming months.
Posted: May 16th, 2014 | Author: Steve Hateley | Filed under: Compelling Cases | Tags: Analysys Mason, Chorus, fibre, fulfillment, New Zealand, provisioning, ultra-fast broadband | No Comments »
If the telco industry will remember anything from 2014, it will be the decisive move toward disruptive technologies. With Over-the-Top (OTT) services and IPTV eating away at traditional sources of revenue, communications service providers (CSPs) are working hard to differentiate in an increasingly competitive and commoditised landscape.
A growing number of fixed broadband providers are turning to automated fibre fulfillment systems to stay ahead. Fibre deployments have been largely impractical for many CSPs, because of cost considerations and logistical reasons, but the need for disruptive tactics may change that trend. After all, ultra-fast broadband connections will be a unique offering in many countries. Pyramid Research estimates that only 35 percent of households worldwide will have a broadband connection this year.
Fibre fulfillment systems will be key differentiators for CSPs, as they will enable more efficient, seamless service delivery to see through customer demand. Comptel customer Chorus New Zealand was one such company that saw the benefits that could be realised – and this week, we were recognised with a Global Telecoms Business Innovation Award for our work together!
The Fibre Future
Chorus is New Zealand’s largest telecommunications infrastructure company. In late 2012, the business was looking for a modern fibre service fulfillment system that offered order management, large-scale logical inventory and activation capabilities that would help establish the company as a standalone entity from Telecom New Zealand. Chorus had recently been awarded a number of ultra-fast broadband contracts and set the goal of delivering a “best-in-class” fibre broadband experience to more than 830,000 New Zealand homes. That’s where we came in.
“Instead of undertaking a major OSS transformation that promised to be cumbersome and costly, Chorus New Zealand elected to pursue an ‘intelligent evolution’ project,” stated Dr. Mark H. Mortensen, author of the Analysys Mason case study. “The major benefit to doing so was it allowed them to provide a fully automated stack based on Comptel’s industry standards-based framework. As a result, Chorus experienced a 40 percent reduction in the time required to electronically provision a fibre connection to a customer’s premises.”
Through such an intelligent OSS evolution, the traditional barriers to fibre deployment fall away. By almost reducing the time of fibre provisioning by half, Chorus guaranteed that the ROI from fibre would be apparent much earlier in the deployment lifecycle. In turn, both the business and customers started to see the benefits of ultra-fast broadband sooner.
The service agility, operational flexibility and rapid time-to-market made possible can become serious differentiators for CSPs in the coming years. The companies that successfully deploy and deliver fibre, supported by automated, catalog-driven fulfillment and by undertaking an end-to-end approach, will pull out ahead of the competition. It also opens up the opportunity for more innovation and better customer service that will generate new streams of revenue to counter the risks of commoditisation.
Want to learn more about the award-winning Chorus & Comptel fibre fulfillment project? Download the full case study!
Posted: May 12th, 2014 | Author: Steve Hateley | Filed under: News | Tags: Comptel Service Order Validator, fulfillment, salesforce | No Comments »
Comptel is proud to share that the Comptel Service Order Validator is now publicly listed on the Salesforce1 AppExchange, salesforce.com’s hosted cloud platform. Last year, we announced our partnership with salesforce.com, so it’s been exciting to show how our technologies have come together, to deliver intelligent fulfillment to communications service providers (CSPs). Talking to our customers we’ve begun to realise how effective it is in providing an open doorway for telco CRM to reach through and properly touch customer-facing services on the network.
Comptel Service Order Validator can simplify the end-to-end, lead-to-order activation process, enabling CSPs to realise the following benefits:
- Improve the enterprise customer experience – avoiding over-promising and under-delivering services
- Reduce costs by ensuring configuration accuracy – preventing implications of work order fallout
- Increase B2B revenue opportunities with customised offerings aligned to real-time availability
By integrating Comptel Fulfillment with salesforce.com’s platform, we’re hoping to help operators automate and modernise their approach to CRM and improve their operational intelligence.
Posted: May 8th, 2014 | Author: Special Contributor | Filed under: Events, News | Tags: BSS, India, new office, OSS | No Comments »
This is a guest post from Comptel’s Manish Minocha.
After many months of anticipation, our new office in Noida (Delhi NCR), India officially opened its doors yesterday! We were pleased to share this milestone with some of our customers in an inauguration ceremony – the Finnish ambassador to India, His Excellency Mr. Aapo Pölhö, even joined us for the celebration.
Comptel launched its India operations back in 1996, so we could build closer relationships with the region’s communications service providers (CSPs). Our business footprint has grown substantially since then, with the likes of Bharti Airtel, Vodafone, Idea Cellular and Tata Teleservices deploying our OSS/BSS solutions. Our software now reaches nearly half of the country’s population (569 million subscribers)!
“For many years, India has been a key market for Comptel,” said our CEO Juhani Hintikka. “This new office reaffirms our commitment to helping our CSP customers transform their operations, innovate and deliver new offerings and grow their businesses. We are happy to play a key role in shaping the region’s telco market.”
Over the past 18 years, Comptel has also formed strong partnerships with global and local system integrators, such as IBM, TCS and Tech Mahindra, to enable us to further deliver high-quality OSS/BSS solutions that address the business and operational requirements of CSPs in India and worldwide.
“Since Comptel established its India presence, we have grown our team significantly, with further expansion still to come,” said Arun Aggarwal, president of Comptel South Asia. “With the growth of big data and interest in analytics to improve customer engagement and all aspects of CSPs’ technical and commercial processes, along with our strong base of integration partners, the future looks bright for Comptel in India.”
Through the new office, we hope to tap into the wealth of talented individuals in the region, to also continue to strengthen Comptel’s global services and support business and help operators ‘make their data beautiful.’ Stay tuned for more exciting things to unfold from the new office in Noida and Comptel.