Around the World

Posted: December 27th, 2011 | Author: OSS Team | Filed under: Around the World | Tags: , , , , , , | No Comments »

The Hindu Business Line…
Take Broadband to the Masses
In order for India to sustain the economic growth it has experienced over the last few years, broadband needs to be accessible throughout the country. Spreading broadband beyond urban areas ensures the efficient delivery of remote education, healthcare and government services.

Factors that previously prevented widespread adoption include affordability and lack of availability. However, while the latter is less of a hurdle today as service providers continue to embrace wireless, the former continues to be a challenge. Sustainable growth requires subscriber plans that are reasonable yet profitable. This is where OSS/BSS providers can help, by giving communications service providers (CSPs) the opportunity to make flexible plans while simultaneously reducing their costs.

FierceWireless…
Increased Network Congestion Requires Fresh Thinking from Operators
As the growing popularity of smartphones brings a boom in data traffic, operators are developing new ways to acknowledge network congestion problems and deliver a personalized customer experience. In fact, recent research from Current Analysis claims that social media and end-user forums have become a key part of identifying network issues and prompting operators to take action.

Additionally, many operators are training customer support staff to assess network failures and award credits to individual subscribers when needed. This is a step forward towards improving the customer experience, but as IDC analyst Andy Hicks recently said, the key to ensuring predictive and proactive customer service is implementing service and network automation, so that subscribers’ needs are addressed before end users call customer service.

CIOL…
LTE Won’t Stop Carrier Wi-Fi Momentum
Despite the growth in LTE networks, many CSPs are embracing Wi-Fi due to its massive footprint, low-cost and large presence on smartphones. In addition to deploying Wi-Fi access points in hotspot locations, they are integrating the technology into their core networks and extending OSS/BSS and customer management capabilities to Wi-Fi.

While the benefits of LTE are clear and the technology is continuing to gain momentum, ABI Research analyst Aditya Kaul observes that the true motivation for adopting LTE is for customer acquisition, competitive differentiation or being first to market. But the adoption and promotion of Wi-Fi still makes sense for many operators when it comes to retention, which could even be turned into a competitive advantage. Do you think Wi-Fi has a long term play, as new LTE services, products and packages continue to roll out?



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