Posted: December 22nd, 2016 | Author: Ari Vänttinen | Filed under: Industry Insights | Tags: 5G, digital service lifecycle management, Nexterday, Nexterday North, OSS, sponsored data | Comments Off on The Most Compelling Conversations on the Comptel Blog in 2016
In 2016, Comptel focused on extending our Nexterday message and encouraging operators to stop over-thinking and start doing what they need to do to transform their businesses. The energy and excitement we felt at Nexterday North 2016, our second annual anti-seminar, told us that many operators are doing just that, turning the big ideas they hear around the industry into game-changing results.
Here on the Comptel blog, we always want to give room for those big ideas to take shape. Let’s take a look back on some of the top pieces – and ideas – we wrote in the past year.
Enabling the Personalised Customer Journey
All operators are on a journey to better serve their customers. The activities they take in this area can be put into two categories – customer transformation and network transformation. In this piece, we explained exactly what the personalised customer journey is all about, and offered a model for how operators can win the hearts and minds of their customers.
Forget the iPhone. The Next Great UI Design Change is in OSS
The new iPhone UI looks a lot like the old iPhone UI, which tells you how iterative many of Apple’s latest updates have become. In this blog, we proposed that it’s time the OSS embraced a design overhaul, and explained exactly how the OSS of the future should look to offer the same ease of use you might expect from an iOS product.
Comptel Partnerships to Introduce Fresh Digital Service Approaches
2016 was also a busy year for Comptel and our partners. At TM Forum Live! in Nice, we were involved in three separate industry catalysts, each led by a Comptel partner. There was Telefonica’s Open Source MANO project, Orange’s sponsored data initiative, and IBM’s cloud-based networking architecture. These cross-industry initiatives are so important to Comptel because they keep us on the forefront of innovation. We want to lend our expertise in a way that benefits the entire industry, and we’re proud to stand alongside these partners in that effort.
Reimagining OSS to Enable Dynamic Digital Service Delivery
Our digital service lifecycle management (DSLM) model was a major theme for us in 2016, and in the Spring we put it to the test as part of the IBM Cloud Based Initiative. In this post, we explain exactly why and how digital service delivery needs to change to serve a new breed of digital customer.
Spectrum is the First Step. How Will Operators Next Invest in 5G?
Innovation abounds in connectivity, and 5G represents one of many emerging frontiers for investment and development. In the U.S., regulators opened up spectrum for telco experimentation, and in this post we covered the challenges that lay ahead for telcos who dipped their toes in this industry.
Sponsored Data is a Path to Revenue for Savvy Mobile Operators
Pokémon GO was a huge mobile gaming craze in the summer of 2016, and T-Mobile jumped on the buzzworthy topic by offering players one year’s worth of free mobile data exclusively to play the game. It was another example of a savvy sponsored data play that shows other operators how they creatively leverage data access to win over digital customers.
In 2016 we also launched Nexterday.org, our online magazine and reader community. You can read much more of our writing on digital transformation, customer experience and network innovation there.
Posted: April 13th, 2012 | Author: OSS Team | Filed under: Around the World | Tags: 4G, 5G, bill shock, data, leakage, LTE-A, revenue assurance | Comments Off on Around the World
New York Times…
A Ballooning Megabyte Budget
Limited data plans are pushing customers to carefully budget their megabytes and more closely track their mobile usage. Confusion abounds, however, as many consumers aren’t sure how to quantify megabytes, and upgrades to faster devices and networks speeds are encouraging people to use more data-intensive applications but are leaving them to deal with unexpected charges .
To avoid data plan confusion and bill shock, mobile operators are offering tiered data plans and promoting transparent billing by giving customers options for monitoring their data. Some operators, for instance, are sending text messages to update consumers on their allotted and remaining data usage.
According to the article, many customers aren’t aware that data monitoring tools exist or have not used them to budget their data use. Therefore, operators need to improve their customer interactions and demonstrate the value of these resources to help customers take the right steps towards budgeting their megabytes.
Leakage Could Cost Mobile Operators $296bn in 2016
According to Juniper Research, if mobile operators fail to update their revenue assurance systems, their revenue losses from leakage could balloon to $296 billion in 2016, up from $58.4 billion. To minimize the risk of fraud, the firm recommends installing a real-time system to monitor and react to criminal activity, in addition to processing and validating all billable transactions.
Supporting this, research from KPMG shows that 50 percent of operators in Africa and the Middle East lose more than one percent of revenue through leakage. Losses can often be linked to improper billing operations, placing additional impetus for operators to ensure their billing systems are properly integrated into the operations support system (OSS) and business processes. As the head of KPMG says, the hope is that these figures act as a “wake up call” for the industry and encourage operators to invest in revenue assurance and fraud management systems to prevent increasing revenue losses.
Ready or Not, Here Comes LTE-Advanced
Even though Long Term Evolution-Advanced (LTE-A) networks won’t be a mainstream technology until 2015, some operators are making their commercial debut with the technology and claiming to be “LTE-A ready”. This is spurring a debate over what is and isn’t 4G—and even 5G.
As marketplace confusion with network labels grows, savvy customers are increasingly asking, is a network truly LTE-A only when it uses multiple-input, multiple-output (MIMO) orders of 4×4 or higher? At 8×8, does it become worthy of a 5G marketing moniker? The answers to these questions could dictate how operators are able to differentiate their services and respond to customer needs.
According to a Heavy Reading report, despite the debate surrounding LTE-A, the emerging network is worth paying attention to because its ultimate impact will be widespread. Do you agree with the report’s prediction that LTE-A will dominate the global market? And what do you think is the value of knowing an operator is “LTE-A ready”?