Comptel Travels to Saudi Arabia on Latest Finpro Visit

Last week, Comptel accompanied Finpro on a trip to Riyadh, Saudi Arabia. CEO Juhani Hintikka and country director Teo-Tuomas Hirvonen took part in the delegation, which was again led by Minister of Economic Affairs Jan Vapaavuori and consisted of executives and employees from 17 other Finnish companies. The trip included meetings with government officials and business sessions related to not just information and communications technology (ICT) but also education, energy efficiency and medical care.

Comptel has joined a number of Finpro trips in recent months; most recently, our team travelled to Indonesia. We welcomed the opportunity to participate in this particular delegation, as we already have a strong presence in Saudi Arabia. Comptel has built long-term business relationships with several communications service providers (CSPs) – including market leader Saudi Telecom Company (STC).

Comptel had many interesting discussions about the future of the industry during our business meetings. The country’s population of nearly 30 million has an extremely high mobile penetration of 176 percent, and about 60 to 70 percent are under the age of 30. That’s opened up significant service innovation and revenue opportunities for Saudi CSPs – but it’s come with its fair share of challenges, too. As the mobile market continues to mature, and as demand for connectivity continues to increase, operators must look to improve its approaches to customer experience and service quality management in order to effectively differentiate from competitors and grow their businesses. According the Saudi Arabian Communications and Information Technology Commission, the substantial growth potential is in the increased demand for broadband services, especially for the fibre-optic network (FTTx) services.

Comptel was glad to have the opportunity to visit Saudi Arabia with Finpro – and looks forward to embarking on future trips to further build our relationships with CSPs and their local economies.